Equinox Fitness Opens in Aventura

Equinox Fitness Clubs celebrated their South Florida expansion into the City of Aventura with an inaugural ribbon cutting ceremony. The new location is open at the Aventura Mall and this celebratory occasion marked their third location in South Florida, following the Coral Gables and South Beach locations. The ribbon cutting ceremony included the Equinox CEO, Harvey Spevak and the Mayor of Aventura, Susan Gottlieb.
The ribbon cutting ceremony was a grand moment for Equinox Fitness Clubs. Aventura Mayor Susan Gottlieb attended, as did Vice Mayor Zev Auerback and Aventura’s local commissioners Bob Diamond, Michael Stern and Luz Weinberg for the notable occasion.

(l-r Michael Stern, Bob Diamond, Luz Weinberg, Equinox CEO Harvey Spevak, Aventura Mayor Susan Gottlieb, Billy Joel, and Zev Auerback) PHOTO BY MANNY HERNANDEZ
The 30,000 square foot Aventura location houses four Group Fitness studios: a Main Studio, Studio Cycling, a Yoga Studio and a Pilates Studio which offers highly trained personal trainers and instructors, diverse group fitness classes, pilates and more. The Shop at Equinox offers the latest designs in fitness fashion, workout wear and lifestyle apparel. Full service locker rooms include luxury amenities and steam rooms. The club also features the latest in fitness and cardio equipment, a Juice Bar and café, Kid’s club for daycare, a Wi-Fi lounge to complement the fitness routine and a spa with four treatment rooms which provides a sanctuary for relaxation and renewal pre- or post-workout.

“We at Equinox Fitness Clubs are extremely gracious for the warm-welcome we have received by the Aventura community and its officials with this symbolic event ceremony.” says Harvey Spevak, CEO of Equinox Fitness Clubs. “Having Mayor Susan Gottlieb, Vice Mayor Zev Auerback and City of Aventura commissioners Bob Diamond, Michael Stern and Luz Weinberg here for this occasion truly solidifies a grand announcement and a true partnership.” According to Spevak, the Aventura club boasts the cutting-edge equipment and programs, well-maintained ambiance, inspirational workout environment and unparalleled focus on the members’ experience which has always made Equinox such a success.
“In planning our growth strategy to expand within the South Florida market,” says Spevak, “we decided to focus on the Aventura resident and those who work there. We believe these are individuals who appreciate quality and innovation in their lifestyle and--when it comes to fitness—didn’t have these options with the current operators on the market until our arrival.”